It’s only April but things at women’secret are already heating up for summer. To catch the sunlight of the season we went to Morocco to shoot the summer collection. Fortunately, following a week of rain there, the weather cooperated and gave us pure sun. … more
Just in time for summer, women’secret has launched a line of suncare products. An extension of the label’s w’eau, the line features three products: sun lotion, after-sun cream, and facial suncream. We’ve designed the packaging for the set, using clear, minimal graphics and color so that nothing gets in the way of your rays. … more
Each year as the first taste of spring brings thoughts of sun, women’secret begins to shine. As part of our ongoing work with the fashion and lingerie brand, we’ve art directed women’secret’s spring image campaign and designed its seasonal materials.
We shot again this season with renowned fashion photographer Daniel Jackson, who’s been behind the images for women’secret’s last few seasons. We were fortunate to work with super-hot model Laura Blokhina, who, with help from stylist Alastair McKimm, seems happier than anyone that spring is here. … more
women’secret autumn 2009
As summer fades to fall, it’s time once again to bid auf Wiedersehen to swimsuits and sandals. But there’s nothing to be sad about; women’secret has given us a collection of reasons to keep that summer glow going right through autumn.
Well, folks, it’s that time of year again, when we all get out our magnifying glasses and start burning ants. And when design awards are given out. We are proud to have been recognized by with five awards from the 38th edition of the Laus Awards for Graphic Design and Visual Communication, in five very different categories.
For our design of the book–catalog for the 2008 Espai Cultural Caja Madrid exhibition on photographer André Kertesz, Base was awarded the Gold. The book presents images and text on pages of different sizes, “hiding” them between sheets of matte black. It’s bound with a rustic, exposed binding. … more
Esta semana llega la primavera y wow lo celebra con un 30% de descuento para sus socias.
wow es el club de fidelización de women’secret, nació en 2007 y hoy cuenta con cerca de un millón
de miembros en toda España, aunque … more
We’re always a little sad to see the fall/winter campaigns arrive while we’re still squeezing the last rays out of the waning days of summer. But on the flip side, we can always look forward to an early taste of spring as winter invariably drags on. women’secret greets primavera this year … more
women’secret acaba de presentar sus nuevas colecciones de primavera’09 en sus showrooms de todo el mundo, donde no ha faltado su popular regalo de prensa, que esta vez consistía en un conjunto de lencería de la línea más sensual de la nueva temporada. Una idea nos llevó a otra y … more
women’secret ha lanzado w’eau, una nueva eau de toilette creada por Idesa Parfums. El naming
es made in BaseWords, y BaseDesign ha trabajado en el packaging y en el diseño de la botella
junto al diseñador industrial Martín Azúa. … more
With the closing of summer, Spanish fashion brand women’secret has launched an image campaign for its autumn/winter collection. Working with photographer Daniel Jackson, we art directed the shoot, encouraging model Leah Dewavrin to smile in the images.
